Friday, February 10, 2012

MBA Team Wins Financial Services Competition


Three MBA students from the Wake Forest University Schools of Business took first place in the American Financial Services Association competition held in Las Vegas on Feb. 2.

Julie Almendral (MBA ’12), Brandon Belk (MBA ’12) and Mary Beth Watson (MBA ’12) earned a $10,000 prize for their winning strategy to successfully market Automotive Financing to Generation Y.

The students presented to about people at the Vehicle Finance Conference who voted on the winner. Attendees included executives from General Motors, Mercedes-Benz and various banks and financial institutions. The Wake Forest MBA team competed against a team of PhD in Consumer Behavior candidates from the University of Arizona.

“Overall, it was a fantastic experience and we were honored to have the opportunity to represent Wake Forest Schools of Business in front of many executives from top global companies,” Belk said.

“The best part of this competition was the highly positive, enthusiastic response we received from many of the attendees of the conference,” Almendral said. “Our team received great feedback, on both our presentation skills and our insights. Several audience members said they intended to implement some of our recommendations, which made us feel like we made a significant impact.”

Almendral noted that none of the members of the Wake Forest MBA team had much exposure to the vehicle finance industry prior to this project. "I'm sure we'll all make very informed decisions the next time we buy or lease a car,” she said.

“Transferring our knowledge from academia to the real world was an extremely rewarding experience that I will benefit from in my professional life for years to come," Watson added.

Wednesday, February 1, 2012

Video: Charlotte Campus Grand Opening

We have found video of the grand opening for the Wake Forest University Schools of Business campus in Charlotte!

Wake Forest Charlotte Center Grand Opening from WFU Schools of Business on Vimeo.

Thursday, January 26, 2012

Wake Forest Charlotte Center Grand Opening Celebration


Charlotte dignitaries joined Wake Forest leaders to cut the ribbon for the official grand opening of the Wake Forest University Charlotte Center in Uptown.


Wednesday, January 25, 2012

Marketing Summit Unveils 2012 Sponsors

The sponsors for the 22nd Annual Marketing Summit Case Competition have been announced!

Hanes Brands Inc. and BB&T Corp. will be our Graduate and Undergraduate case sponsors, respectively, in addition to a record of 14 other sponsoring companies throughout the event!

This year’s Summit will take place on Feb. 16-18, at the Wake Forest University Campus. A record $106,000 in prize money will be awarded to the winning teams, including a new MVP Award, to be given to an outstanding individual who particularly impresses this year’s judges!

2012 Additional Event Sponsors: Altria, Chick-Fil-A, Cheerwine, Embassy Suites, FedEx, Fleishman-Hillard, Frito-Lay, Marriott, Mullen, Inmar, SymphonyIRI, Sam’s Club, T.W. Garner Food Co., and the Scarritt Family.

MBA Competing Schools: Wake Forest University, Brigham Young University, University of California at Los Angeles, University of Chicago, George Washington University, London Business School, University of Michigan; and University of Pennsylvania Wharton School of Business (2011 winner).

Undergraduate Competing Schools: Wake Forest University, Brigham Young University, University of Maryland, Northeastern University (2011 winner), University of Pennsylvania, and the College of William & Mary.

Tuesday, January 24, 2012

Wake Forest Charlotte Center Grand Opening



This is such an exciting time in the history of Wake Forest University. The Grand Opening and Ribbon Cutting for the new Wake Forest Charlotte Center in Uptown is Thursday, January 26 at 11 am.

Students, faculty, staff and alumni are also invited to a special reception at 6:00 p.m. on the 26th in the new facility.

It's a beautiful place. We hope to see you there!

Whole Foods Market Co-CEO Walter Robb to Headline “Capitalism with a Conscience” Event


Wake Forest University Schools of Business will welcome Walter Robb, Co-CEO of Whole Foods Market Inc., to campus on Tuesday, January 31 to discuss “Capitalism with a Conscience.”

The event is part of the Broyhill Leading Out Loud Executive Lecture Series and co-sponsored by the BB&T Center for the Study of Capitalism. Additional support and planning assistance has been provided by the Wake Forest Schools of Business Center for Retail Innovation, the Wake Forest University Center for Energy, Environment and Sustainability, and the Net Impact Chapter of Wake Forest University.

Robb’s presentation will outline the Whole Foods Market business model that embraces both profitability and social responsibility. He will then transition into a passionate conversation about the social responsibility role of business.

“Our aesthetics and core values have remained the same, and that’s one of the keys to our success. We set a lot of ideals for the company Whole Foods Market that other companies were adopted over the years. We put together a terrific group of people, and many of those have gone on to become great leaders in the company,” says Robb. “Our aesthetics and core values have remained the same. Combined with a willingness to work hard and try new ideas, the stores are growing organically.”

Ayn Rand objectivism supporter John Allison, Distinguished Professor of Practice and retired Chairman of BB&T, will join Robb in a panel discussion moderated by Aman Singh, Editorial Director of The Corporate Social Responsibility Newswire, a provider of corporate responsibility (CSR) news and research.

“Capitalism with a Conscience: Reflections on the Whole Foods Market Journey” is Tuesday, January 31 at 4:00 p.m. in the Worrell Professional Center Auditorium, room 1312 on the Wake Forest University campus. The event is free and open to the public. Wake Forest students and alumni will have priority seating.

Robb joined Whole Foods Market in 1991 operating the Mill Valley, California store until he became president of the Northern Pacific Region in 1993 where he grew the region from two to 17 stores. He became Executive Vice-President of Operations in 2000, Chief Operating Officer in 2001 and Co-President in 2004. Now as Co-CEO, Robb oversees six regions and is on the Whole Planet Foundation Board of Directors. An avid organic advocate, Robb is on the Advisory Board for the Organic Center for Education and Promotion. He is also on the Board of Regents for the University of the Pacific and is the Board Chair for the Whole Kids Foundation.

Allison began his service with BB&T in 1971 and has managed a wide variety of responsibilities throughout the bank. He became president of BB&T in 1987 and was elected Chairman and CEO in July 1989. During Mr. Allison’s tenure as CEO from 1989 to 2008, BB&T grew from $4.5 billion to $152 billion in assets. In March 2009, he joined the faculty of Wake Forest University Schools of Business as Distinguished Professor of Practice.

Singh is Editorial Director of CSRwire.com, a provider of corporate social responsibility news and research. She has written for The Wall Street Journal, Forbes.com, and triplepundit.com, and also maintains her own blog, In Good Company: Singh on CSR, where she writes about CSR, sustainability, and corporate culture. Aman is the founder of advisory firm Singh Solutions and an adviser on CSR strategy and communications.

Friday, December 23, 2011

An Awesome upgrade!!

As we enjoy the holiday season and look forward to a few weeks of relaxation, with minimal school work planned on our minds and calendars, I am sure that the Charlotte students are also looking forward to the major upgrade that is the brand new uptown center. And what an upgrade it is!
The holiday party gave us the first opportunity to explore the new uptown center. From the magnanimous, but artistic, reception area to the magnificently marbled break room and the thoughtfully detailed class and study rooms, the exuberance of energy and modern infrastructure has impressed us all beyond our imaginations. Oh and how timely it is! The nerve wracking exams and the plethora of projects and assignments throughout the semester had left us all a bit weary and exhausted. So Wake Forest gave us the perfect gift with the major upgrades in terms of well, everything!
The party thrown in the celebration was worth as much applause. The food and drinks were great, and so was the hospitality of the staff. We could tell how excited they all were about the commemoration of the new center, and it was great to share in that excitement.
I didn’t think I would be saying this (especially after exams), but I am already excited to start the new semester; and the new uptown Charlotte center has everything to do with that! Kudos to the Wake Forest team for making it happen!